Sinar Mas’ Expanding Empires of Destruction

Peatland destruction linked to Sinar MasMonths ago, forest destroyer Sinar Mas told industry peers that it would formally respond to issues raised by a Greenpeace report. 

After mountains of bad press and losing business, many had hoped the palm oil, paper, and coal giant would use this moment to come clean, admit mistakes and move forward to improve its business.

Unfortunately, Sinar Mas is not showing any signs of doing that.

Sinar Mas was meant to publish an audit into its own activities by the end of June.  They baulked and postponed until late July.  Now, they are saying it will be August 10th.

In the meantime, Sinar Mas has hired PR firm Bell Pottinger to help present their greenwash.  Bell Pottinger recently did public relations work for Trafigura, the oil trading company who was recently convicted and fined for illegally transporting toxic waste to the Ivory Coast. 

Classy clientele!

Anticipating that Sinar Mas will try to greenwash the results of their flawed audit, Greenpeace just released (more!) fresh evidence that notorious forest destroying practices continue unabated and in direct violation of the company’s own environmental commitments on protecting forests and peatlands. 

The report, Empires of Destruction, contains evidence that Sinar Mas is clearing rainforest and peatland areas on the island of Borneo.  Further photographic evidence shows Sinar Mas recently cleared rainforest orangutan habitat.  While Sinar Mas talks about protecting rainforests and peatlands, its actions speak louder, and tell a different story.

But, it is not just what Sinar Mas has done in the past that should cause alarm – it is what it plans to do in the future. 

In addition the report details how Sinar Mas plans to expand its empire of destruction even further.  Last week, the Sinar Mas palm oil division, Golden Agri Resources, confirmed plans to expand into an additional 2.5 million acres

With wildlife like the orangutan and Sumatran tiger being pushed towards extinction, the Paradise Forests cannot afford to continue to be the victim of Sinar Mas’s ever expanding empire.

The good news is that Nestle, Kraft, Unilever, HSBC, and other prominent companies are distancing themselves from Sinar Mas. 

Until Sinar Mas is no longer involved in destroying rainforests and peatlands, other companies who still purchase from them – like fast food companies Burger King, Dunkin’ Donuts and Pizza Hut – should take similar measures. 

Take a moment now to tell those companies to stop serving up forest destruction!

HSBC Drops Investments from Sinar Mas!

Orangutan celebratingGood news!  Thanks to people like you and the hard work of some dedicated orangutans, HSBC – the world’s largest banking and financial services company – has dropped forest-destroyer Sinar Mas from its investment management funds.

While this is bad news for Sinar Mas, which has seen a growing list of companies like Nestle, Unilever and Kraft distance themselves from the company, it is good news for Sumatran tigers, orangutans and other wildlife that call the Paradise Forests their home.

HSBC banks from California to New York were visited by activist orangutans in June.  As described in a previous post, the furry red apes monkeyed around at bank branches, amusing onlookers and drawing attention to the fact that HSBC had been passing the buck on forest destruction.  They helped flood HSBC headquarters with phone calls and email messages, adding to the excellent work of Greenpeace activists in the UK (where HSBC is headquartered).  You can read about this victory in a story published by the Guardian newspaper.

And, check out this video put together by a superstar activist in Los Angeles:

There’s still a little to be worked out with HSBC.  For example, the bank should make sure its forest policy applies to all areas of their business to avoid loopholes.  HSBC has a review scheduled for September to decide whether to exclude other palm oil companies from its Climate Change Fund, where some of those Sinar Mas shares were held.  We’ll be keeping tabs on the process and will let you know how it turns out.

In the meantime, pat yourselves on the back and take a moment to enjoy a bit of good news.

For the forests,

-Rolf

Greenpeace Exposes Sinar Mas Pulping the Planet

If you’re a fan of forests, you’ve probably heard a lot recently about the Greenpeace Paradise Forest campaign.  In particular, you may have heard about the giant conglomerate Sinar Mas which dominates the palm oil industry in Indonesia.  Greenpeace has documented Sinar Mas repeatedly breaking industry guidelines, Indonesian law and its own public statements, razing rainforests to the ground in its race to produce palm oil.  The growing controversy around their role in destroying rainforests crucial to endangered wildlife like orangutans and Sumatran tigers has led companies like Nestle, Kraft and Unilever to start cutting Sinar Mas palm oil out of their supply chains.

Kerumutan Peatland DestructionSinar Mas is a huge conglomerate, and palm oil is only one of its businesses…and only one of the ways it destroys rainforests.  Asia Pulp & Paper – it’s giant paper branch – is one of the largest paper companies in the world, and one of the worst threats to rainforests and carbon-rich peatlands in Indonesia.

A new Greenpeace report released today exposes the destructive practices of APP and shines a light on the companies that are still doing business Sinar Mas.  The report also counters recent APP greenwash, including its claim that its suppliers “only develop least valuable degraded forests and denuded [barren] wasteland.”  Pulping the Planet shows that the company is still sourcing from critical orangutan and Sumatran tiger habitat such as the Bukit Tigapulu Forest Landscape and Kerumutan Peat Forest.  The report details how that rainforest and peatland destruction is also causing huge amounts of climate pollution. 

You can read the report here (you’ll need Adobe Reader and some patience to download the report since it’s a pretty big file).

 

Indah Kiat Pulp PlantThe report has already earned a lot of international attention and been reported on in with media outlets such as the New York Times, CNN and Time Magazine.

 

The report also draws attention to companies like Pizza Hut, Burger King and Dunkin’ Donuts that Sinar Mas listed as key global customers in 2009.  With leading food companies like Nestle, Kraft and Unilever taking action to sever business ties with rainforest-destroying companies, you have to wonder what fast-food companies are waiting for…are they waiting for activist orangutans to show up at their door?  That could be arranged!

 

Give fast food companies a wake up call.  Click here to tell them to stop serving up rainforest destruction!

 

For the forests,

 -Rolf

Orangutans Swing Into Action Against HSBC Bank

HSBC, one of the world’s largest financial institutions, has attempted to position itself as an environmentally responsible bank.  They have a policy not to invest in companies that destroy rainforests.  They offer customers a mutual fund that invests in companies offering climate solutions.  But, HSBC has a big problem.  Their Global Climate Change Fund invests in Sinar Mas, one of the worst rainforests destroying, climate polluting company on the planet!

Believe it or not, Sinar Mas was included in the climate fund with flawed rationale that their palm oil could be turned into a climate-friendly biodiesel.  But, as Greenpeace has repeatedly pointed out, Sinar Mas destroys Paradise rainforests and carbon-rich peatlands to make room for its palm oil plantations, often breaking industry standards and Indonesia law in the process.

In the United Kingdom, Greenpeace exposed this dramatic contradiction to the London-based bank and in the press, but HSBC leadership in London passed the buck.  They said their forest policy did not apply to funds they managed, only their direct investments.  And they said there wasn’t sufficient data to indicate whether Sinar Mas palm oil biodiesel was bad for the climate.  Huh?

HSBC and orangutans in San FranciscoIn the US, we decided to help motivate the bank with creative activism.  In San Francisco on Tuesday, orangutans showed up on the busy sidewalks in the heart of the financial district.  They, along with their human friends, distributed hundreds of flyers to passersby, and inspired people to make calls to HSBC headquarters.  The orangutans and their friends ended their visit to HSBC with a rousing song entitled “Oh, HSBC” (sung to the tune of “Oh Christmas Tree”).

Oh, HSBC, oh HSBC
    You’re banking with hypocrisy
Green “Climate Fund” now that’s a gas
You’re investing in dirty Sinar Mas
Oh, HSBC, oh HSBC
    You’re banking with hypocrisy

Oh, HSBC, oh HSBC
    You’re banking with hypocrisy
Orangutans running out of luck
They need your help, but you pass the buck
Oh, HSBC, oh HSBC
    You’re banking with hypocrisy

Oh, HSBC, oh HSBC
    You’re banking with hypocrisy
You have a forest policy
But you weasel out with technicalities
Oh, HSBC, oh HSBC
    You’re banking with hypocrisy

Catchy isn’t it?

HSBC and orangutans Palo Alto

On Thursday, orangutans visited an HSBC bank in Silicone Valley on the sunny streets of Palo Alto.  Within moments of a banner unfurling and an orangutan “die-in” (orangutans sprawled out, lying on the sidewalk) bank management called the police.  But, since our orangutans were well-behaved and well versed in their rights to free speech and assembly, they were allowed to stay on site, spreading the word and attracting supportive honks from passing motorists…much to the dismay of HSBC management.

Where will the activist apes show up next?  HSBC will have to wait and see!  In the meantime, send your message to HSBC by clicking here.

-Rolf

 Honk for the Forest

 

Indonesia Declares Partial Halt to Deforestation; Will Obama Help?

Our campaign to achieve zero deforestation in the Paradise Forests continues to gain momentum.  After moving Nestle to cut deforestation out of its supply chain in just eight weeks, we are pleased to see movement on the political front as well.  This morning, Indonesian President Susilo Bambang Yudhoyono announced a two-year moratorium on new forest and peatland destruction.  The commitment came in advance of the governments of Indonesia and Norway signing a $1 billion deal in Oslo to develop capacity to implement strategies to reduce emissions from deforestation and forest degradation (REDD).

Paradise Forest islandsThis is the first major international support for a REDD deal since the disappointing UN climate talks in Copenhagen last December.  And its big news for the climate since Indonesia is the world’s third largest greenhouse gas polluter after the U.S. and China because of the destruction of its rainforests and peatlands.  Expectations are now rising for President Obama to build on the announcement made by Indonesia and Norway.

How does REDD work?  While the details of REDD policies can be confusing, the basic idea is simple: industrialized nations pay developing nations to keep tropical forests standing in order to protect our climate and the diversity of life that benefits us all.

If the money is sufficient and used in the right way, it can drive systemic changes, help overcome corruption, and aid in the development of long-term solutions.  If the money is not well spent, or if inadequate safeguards for things like local communities, Indigenous peoples and wildlife are not in place, REDD schemes can subsidize business as usual and be little more than greenwash.

The announcement by the Indonesian President is good news, and we should be cautiously optimistic that this could be the start of new cooperation between governments to tackle rainforest destruction and climate pollution.  But, it is only a first step, and there are uncertainties and missing pieces left to deal with.

For example, the moratorium announcement does not deal with the vast areas already under concessions to companies like Sinar Mas and APRIL – it only applies to new concessions not yet granted.  That means we still need to pressure consumer companies and retailers to reject products linked to rainfoParadise Forest Destructionrests and peatland destruction.

Also, it is unclear when the moratorium actually takes effect.  If it starts in 2011, as stated in some press, it could spark a rush by forest-destroying companies to grab as many concessions as they can now.  This would be a terrible consequence from an announcement that is supposed to be good for forests.  If they are serious about slowing deforestation, the governments of Norway and Indonesia should make sure the moratorium is effective immediately.

In addition, we must remember that the Paradise Forests include important rainforests outside of Indonesia in places like Papua New Guinea, Malaysia and other nations not yet party to a deal like the one unveiled in Oslo today.

Another question is: will Obama step up to help Indonesia reach zero deforestation as quickly as possible?  If a small Scandinavian country of less than 5 million people can pledge $1 billion to save some of the world’s most important forests, what will the United States do?

That question will soon be answered.  President Obama is returning to Indonesia, a country he lived in for four years as a child, in mid-June.  Millions of acres of pristine rainforest have been slashed, burned, logged and destroyed since he was a boy.  Now that he is President, Obama has a unique opportunity to protect Indonesia’s remaining rainforests and peatlands.  Take action now encourage him to build on, and improve the first steps established by the Norwegian/Indonesian announcement.

For the forests,

-Rolf

Sweet Success: Nestle Takes Action to Protect Paradise

What’s sweeter than a candy bar?  The new pledge by food giant Nestle to cut forest destruction out of its products and out of its supply chain.  In just weeks, a global Greenpeace campaign has transformed Nestle from a company driving rainforest destruction through its use of palm oil, to one pioneering an ambitious new policy to ensure its products have a zero deforestation footprint.

Big Win for ForestsWith its new policy, Nestle commits to identify and exclude companies from its supply chain that own or manage “high risk plantations or farms linked to deforestation.”  This would apply to the notorious Sinar Mas group, a palm oil and paper conglomerate that Greenpeace has repeatedly caught destroying Paradise rainforests.  It also has implications for Cargill, a Nestle palm oil supplier which purchases from Sinar Mas.  In short, companies can either stop destroying rainforests, or they will stop having Nestle’s business.

While this victory came swiftly, there was a lot of work leading up to it.  For years, Greenpeace has worked to achieve major breakthroughs with some of the world’s largest users of palm oil including Unilever, Kraft and other giant consumer product companies.  Despite this, Nestle – the largest food and drink company in the world – was dragging its feet.  To motivate them, Greenpeace launched a global campaign on March 17th targeting the company and exposing its links to Paradise Forest destruction.

Within a few hours of the campaign launch and publishing of our Caught Red-Handed expose, Nestle agreed to cancel its direct business contracts with Sinar Mas.

But, that was a relatively small move for Nestle – most of the palm oil they purchase comes from third-party traders.  We had to keep the pressure on the company.  Thanks to supporters and activists like you around the world, we did just that.

The support online has been overwhelming.  The edgy “Have a Break” campaign video removal from YouTube sparked an online uproar and video reposting to Vimeo, driving 100,000 online views within the first 24 hours.  Within weeks, the video had been viewed more than 1.5 million times!

Facebook was another key online arena for the campaign, where a steady stream of pressure was applied to Nestle via comments you posted on its Facebook page.  The response was so overwhelming, it incapacitated Nestle’s page, spiraling into an online PR disaster for the company.  The Wall Street Journal, among other international media, was prompted to declare that “Nestle Takes a Beating on Social-Media Sites.”

The power of social media combined dramatically with our direct actions to deliver the message directly to Nestlé at events like its annual shareholder meeting on April 15th.  Outside the meeting venue, investors and executives were greeted by protesting orangutans as they arrived.  Inside, our activists hid in conference center’s cavernous rafters, then dropped down on banners over executives heads telling Nestle to stop destroying rainforests.  You can read more about those dramatic actions in one of my previous blog entries.

Despite its new commitments, Nestle has plenty of work to do to implement its policy.  You can rest assured Greenpeace will be watching closely to make sure it does.

Greenpeace will also be making it clear that other large companies and retailers must take steps to clean up their palm oil and pulp and paper supply chains.  The Nestle policy does not mean the problem is fixed.  Rather, it is a model and starting point for other companies to build on.

Governments need to get involved as well to make sure actions by companies are not short-circuited, and to ensure long-term protections for the Paradise Forests.  President Obama is going to Indonesia in June and is expected to address forest issues while there.  Tell him to encourage Indonesia President Susilo Bambang Yudhoyono to protect peatlands and create a moratorium on forest destruction immediately.  Click here to take action!

Also, spread the good news about this huge victory to friends on Facebook, Twitter and MySpace!

For the forests,

-Rolf

Nestle Passes the Buck While Clock Ticks

Greenpeace just released fresh evidence that palm oil and pulp and paper giant Sinar Mas continues to destroy critical Paradise rainforest areas despite promises not to do so.  This builds on the case we made in our Caught Red Handed report, that companies like Nestle which buy large amounts of palm oil need to cut Sinar Mas out of their supply chains entirely.

New Evidence report After mountains of bad press, an unprecedented online outcry and actions from China to Switzerland, Nestle has responded to our campaign…sort of.

Nestle Chairman Peter Brabeck-Letmathe released a public statement to explain what Nestle is doing (or not doing) to address its links to deforestation.  His statement has been a main feature on the Nestle homepage since the company’s shareholder meeting – which was invaded by orangutans and banner dropping activists.

His statement expresses concern about rainforests and peatlands, but does not make commitments that would go far enough to save them.

In addition to side-stepping adequate action, Brabeck tried to shift blame onto the biofuels industry, another large user of palm oil.  It is true that growing demand for palm oil derived biofuels for transportation is a real threat to rainforests.  This is not news to anyone, especially Greenpeace forest campaigners who have been working the issue for years.  But Brabeck’s half-hearted attempt to shift the blame does not erase his company’s contribution to the problem.

So, what has Nestle actually done to deal with its palm oil problem?  A few hours after our global campaign began, Nestle canceled direct contracts with Sinar Mas.  But Nestle’s direct contracts with Sinar Mas made up a very small amount of the company’s overall palm oil purchases.  Nestle continues to use palm oil and other products from Sinar Mas via third party suppliers such as agribusiness giant Cargill.  

Brabeck’s statement said that "Cargill has informed us that Sinar Mas needs to answer Greenpeace’s allegations by the end of April. They have indicated that they will delist Sinar Mas if they do not take corrective action by then."  There are only two days left in April.Nestle  AGM

If Cargill misses this deadline, or does not delist Sinar Mas, what will Nestle do?

Will the largest food and drink company hold its suppliers like Cargill accountable?  Will it follow-up words with real action?  Do Nestle executives actually think empty promises and half-measures will stop the public outcry over orangutan habitat destruction, deforestation and climate pollution?  Let’s ask them!

Tweet a question to: @Nestle.

Fill out their customer service form.

And click on our take action page to deliver your message to Nestle.

Ask Nestlé what it will do if Cargill does not confirm by end of this week that it will drop Sinar Mas. Read fresh evidence of forest destruction and the fascinating first hand account from Greenpeace Southeast Asia campaigner Joko Arif here.

Orangutans Swing into Action Against Nestle

One of the biggest days of the year forNestle HQ gets the message corporate CEOs is the annual shareholder meeting.  It’s their chance to trumpet successes, inspire investments in their company, and look forward to the year ahead.  For Nestle executives at their shareholder meeting today, things were anything but rosy as Greenpeace activists took the company to task for buying palm oil linked to the destruction of endangered orangutan habitat.

The day started with a surprise at the German headquarters of Nestle.  A giant screen atop a cargo truck appeared outside the building displaying real-time Twitter messages from people all over the world urging the company to protect Paradise Rainforests.  Greenpeace activists also redecorated the building itself, deploying a giant banner that covered four stories of offices. Oversized messages from countless rainforest supporters streamed across the digital screen all day long.

The day didn’t end there. At the Nestle shareholder meeting in Switzerland, huge numbers of displaced orangutans showed up and conducted a mass "die-in" in front of crowds of onlookers.  It’s safe to say that the free Nescafe coffee Nestle was passing out tasted a bit sour at the sight of orangutans being dragged across the concrete by police.

Participants seeking a distraction on their smartphones and computers were surprised when they logged onto a free wireless network only to find a webpage encouraging them to send a message to Nestle about rainforest protection and orangutans.  It’s amazing what you can do with technology these days!  ;-)

Inside the venue, things got even more interesting.  As Nestle board chairman Peter Brabeck-Letmathe and Nestle CEO Paul Bulcke addressed the crowd, they had to deal with competition for the spotlight.  Undetected activists dropped two banners from the rafters in front of the stage reading: "Give the orangutans a break!"  The banners remained in plain view during keynote speeches — a constant reminder to executives, investors and the press that Nestle has a growing problem with its links to rainforest destruction

Banners drop inside the conference center

Want to join the world-wide movement to protect ParadiseSend a message to Nestle here in the U.S. and let them know its time for them to get serious about protecting rainforests.

We know the company is feeling the heat — the company has made public statements in an attempt to blunt our campaign.  But they need to hear loud and clear that empty words and half measures won’t keep rainforests standing.  Business as usual needs to end if we are to save orangutans and their rainforest homes…and we’ll keep campaigning until that happens!

That banner is sorta distracting

Suspected Arson Burns Greenpeace Camp in Indonesia

Just as illegal fires are used to slash and burn the Paradise Forests of southeast Asia to make way for palm oil and tree plantations, a suspected arson fire was used to burn the Greenpeace Climate Defender’s Camp in Indonesia’s Kampar Peninsula yesterday.

A gathering place for community members and international forest advocates alike, here is what the Climate Defenders Camp looked like before the suspected arson blaze:

Climate Defenders Camp before blaze

Please support Greenpeace activists and community volunteers in Indonesia by standing up to violence and intimidation, and saying no to deforestation and peatland destruction. Take action and share this story with others. International attention is needed to protect the safety of forest advocates working on the front lines to save Paradise.

This incident shows that when growing demand for commodities like palm oil is not paired with corporate responsibility, greed, corruption and violence can flourish alongside rainforest destruction. This suspected act of arson also underscores the importance of companies like Nestle — the ultimate users of commodities that are driving Paradise forest destruction — cleaning up their supply chains and being vocal advocates for comprehensive political solutions. Even if you’ve sent a message before, take a minute to tell Nestle that we need rainforest and peatland protection now!

A press release from the Greenpeace Paradise Forest team in Indonesia is below. You can also read more from the Jakarta Post here.

Climate Defenders Camp Burned

PRESS RELEASE:
Greenpeace will continue fight for Kampar Protection despite camp burning down

Jakarta, 12 April 2010: Greenpeace today stated that the burning down of the Climate Defenders Camp in Riau’s Kampar Peninsula this weekend will not stop it from campaigning with the local community to stop the destruction of the area’s forests and carbon-rich peatlands. The Climate Defenders Camp was built in October 2009 with community help in the run up to the Copenhagen climate summit to highlight the cost of forest destruction to the climate, local communities and biodiversity.

“The fire which has partially destroyed the camp is a set back but we are now more committed than ever to helping the local community fight the destruction of the Kampar. We are redoubling our efforts to save Indonesia’s environment and make sure that the forests and peatlands of Kampar Peninsular Forests are fully protected,” said Bustar Maitar, Greenpeace Southeast Asia Forest Campaign Team Leader.

The fire broke out in the early hours of Sunday morning and flames were spotted by villagers across the Kampar river in Teluk Meranti. The fire severely damaged the main hall and prayer room but there were no injuries. Initial investigations by the local police indicate that the fire was started deliberately. Greenpeace has reported the case to Riau Province Police Headquarters, urging them to investigate the case seriously and rapidly,” added Bustar.

The Kampar peninsula is one of the largest peatland areas in the world and is under threat of destruction from pulp-and paper companies APRIL and APP. The camp has been visited by a host of international guests, like the US ambassador to Indonesia and French movie star Melanie Laurent. In November, using the camp as base, Greenpeace took action against the ongoing clearance of peatlands by APRIL, blocking the company’s excavators and exposing the company’’s illegal activities. Not long thereafter, Minister of Forestry Zulkifli Hasan ordered APRIL to stop clearing practices in the area, while their permits where under investigation.

The people of Teluk Meranti have been very supportive of the Greenpeace campaign and have organised a thousand-signature petition to reject the expansion of APRIL into the forests in the Kampar. “We need Greenpeace to help us protect the forest against the company because the company has everything — money, power, and political influence" said Pak Yusuf, Teluk Meranti community leader.

The Greenpeace campaign will not stop until the Kampar is fully protected. “We welcome President Yudhoyono’s statement last week that asked NGO’s like Greenpeace to work together with the government to save Indonesia’s environment. As a first step, we urge the President to immediately implement a moratorium on deforestation and peatland destruction,” Maiter concluded.

Climate Defenders Camp Damage

Nestle: Taking a Bite Out of Rainforests

Following the release of a new report, Greenpeace activists around the world are taking action to tell Nestle – the largest food and drink company in the world – to stop sourcing palm oil from rainforest destroyers.  Send your own message to Nestle and help spread the word!

New Report Links Nestle to Rainforest DestructionThe new report: “Caught Red Handed: How Nestle’s Use of Palm Oil is Having a Devastating Impact on Rainforest, the Climate and Orangutans” exposes how Nestle’s growing use of palm oil is linked to companies involved in the destruction of forests and peatlands in the Paradise Forest region of Southeast Asia.

The Paradise Forests are one of the most important, but highly threatened, tropical forests on the planet.  Boasting world-famous wildlife diversity, the rainforest islands of Paradise are home to critically endangered orangutans, Sumatran tigers, and spectacular birds found no where else on Earth.  But with a world-record breaking deforestation rate, there’s not much time to protect their habitat.

That’s why Greenpeace is hitting hard and moving fast.  Seven hours after the campaign launch this morning, Nestle has taken a small step in the right direction. In a statement released this morning from its headquarters in Switzerland, the food and drink giants said that it will stop buying palm oil directly from notorious rainforest destroyer Sinar Mas group.

But, that’s not the end of the story.  This action by Nestle is long-overdue and doesn’t address the big palm oil problems facing the company.  Nestle gets a lot more palm oil from Sinar Mas
and other destructive suppliers through traders–companies like Cargill that combine, refine and distribute palm oil to corporate customers.  So, with your help, Greenpeace will continue to push Nestle cut Sinar Mas from its supply chain completely and become a public advocate for peatland protection and a moratorium on forest destruction for palm oil.

In the meantime, clearly worried about their brand image, Nestle petitioned YouTube to remove the new Greenpeace campaign video "Have a break?" due to a copyright claim. If Nestle is really concerned about its corporate image, it should prioritize cutting its links to rainforest destruction instead!

This move has not stopped Greenpeace from spreading the message, you can now view the video on Vimeo below.

Note that the (startling!) video plays off Nestle’s popular, palm oil filled Kit Kat candy bar. Greenpeace is using this video outside of the U.S. because in this country, Kit Kat is licensed to and made by Hershey’s.  While the Hershey’s version of Kit Kat also includes palm oil, our new report does not investigate the company’s palm oil sourcing.  With that in mind, view the spoof advertisement to show Nestle you don’t like rainforest destruction or their meddling with YouTube videos!

And, most importantly, spread the word and send a message to Nestle today!

Have a break? from Greenpeace UK on Vimeo.