Don’t you wish they’d clean up better outside fast food restaurants? Greenpeace went and did some cleaning, although maybe not the kind you’d expect.
Outside the front of a KFC restaurant in Los Angeles, Greenpeace washed the message “Trashing the Rainforest kfc-secretrecipe.com” into the dirty sidewalks. Using a method called “reverse graffiti”, an art form made popular because it looks like street art but it’s completely non-toxic, Greenpeace power cleaned the sidewalk through a stencil. No paint, no bleach, just pressurized water, carving a message of protest into the layers of well-trodden industrial grime.
Kentucky Fried Chicken, owned by the corporate fast food megalith Yum! Brands, uses paper pulp for their throw away packaging from Asia Pulp and Paper, a company responsible for pulping the last of Indonesia’s ancient forests. One of the most bio-diverse places in the world, the destruction of this forest puts hundreds of species in danger of extinction. Orangutans, Sumatran tigers, and the largest flower in the world are all threatened as their habitat disappears.
Hopefully, just like the clean graffiti in LA, our message to KFC will literally be clean and clear: KFC needs to end its relationship with rainforest destruction.
Demand that KFC clean up their act. Sign this petition today demanding a comprehensive anti-deforestation policy from Yum!
